Olivier Francois, Fiat Chrysler's chief marketing officer, sat down with Automotive News staffers to discuss the Chrysler brand's evolving message and his views on ad agency competition.
Insurance companies are increasingly savvy at reducing payments for repair work. Repair shops say insurers are steering them to aftermarket parts from China and other low-cost countries, which some say are inferior to factory-approved parts.
As he prepares the campaign to reintroduce Alfa Romeo to the United States, Fiat Chrysler marketing chief Olivier Francois says he may exploit the notion that shoppers have become tired of look-alike German luxury cars.
Auto suppliers are responding to automakers' needs for better fuel economy, claiming half of this year's Automotive News PACE Awards with innovations that cut weight or make powertrains more efficient. Fourteen game-changing products and processes from 12 suppliers were honored at a ceremony in Detroit tonight.
It's showtime for the 2015 PACE Awards. The winners will be announced tonight at a black-tie event at the Max M. Fisher Music Center in Detroit. The 21st annual awards honor innovation in the supplier community.
As he prepares the campaign to reintroduce Alfa Romeo to the United States, Fiat Chrysler marketing chief Olivier Francois says he may exploit the notion that shoppers have become tired of lookalike German luxury cars.
Brembo, the Italian brake manufacturer, is on a roll. The company's global 2014 revenue grew 15 percent to nearly $2.20 billion. But Brembo has plenty of challenges. The company wants to hire more engineers, and automakers are demanding lighter weight parts.
Canadian auto supplier Magna has agreed to sell its interiors operations to Grupo Antolin, a Spanish supplier with global operations, in a deal valued at about $525 million, Magna said today in a statement.
So if media reports are true, Apple wants to join Google in the car business. Apple, please resist -- for your own good.
Eaton Corp. is well known for transmissions, clutches, differentials and other robust industrial products. So it's surprising that software development is a significant bottleneck for the supplier. Staci Kroon, 41, president of Eaton's vehicle group in North America, explains the problem.