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Best Practices
Mercedes-Benz dealership opens driving school for teens to build loyalty
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Since 2014, more than 260 high school students have learned safe-driving techniques through Mercedes-Benz of Sugar Land’s teen driving school. It started as a perk of the store’s “First. Class. Access.” benefits program for clients but was expanded in 2019.
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By:
Vince Bond Jr.
May 14, 2022 04:00 AM
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