Audi store engages TikTok users to sell cars

Audi Milwaukee General Manager AJ Harb says being on TikTok isn’t just fun and games: “We try to capture some attention, we’re putting some specific cars out there, we’re allowing people to comment, but it’s really done with a purpose.”

October 30, 2021 04:00 AM

AJ Harb is general manager of Audi Milwaukee, but on the video-driven social platform TikTok, he's simply known as "The Boss."

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