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Toyota to sit out Super Bowl 51

This year, Toyota aired a Prius ad titled "The Longest Chase" during the Super Bowl. Next year, the brand won't have a Super Bowl spot, saying the game doesn't line up with key launches.
VB
By:
Vince Bond Jr.
November 09, 2016 05:00 AM

The Toyota brand is sitting out the Super Bowl for the first time since 2011.

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