CategoryAI

Hackathon teaches dealers how to use AI tools

Brent Wees encourages dealerships to embrace AI and how it can help them sell more cars.
Brent Wees, creative strategist for marketing firm Idea.Meet.Plan, said hackathon participants are "freaked out" at first. But by the end of the event, they have put together a six-month content strategy using artificial intelligence tools. (COURTESY OF J.D. MIXON)
November 04, 2024 06:22 PM