Stellantis pulls Jeep, Ram and Dodge tariff-response ads after built-in-USA scrutiny

In the wake of the Trump administration implementing new 25 percent tariffs on foreign-made autos, Stellantis in recent days began running patriotic ads for Jeep, Ram and Dodge that tout the models as being built in America, as well as new discount programs. However, the automaker is now altering the campaign in response to scrutiny from an ad watchdog that alleges Stellantis engaged in deceptive marketing because some of the parts used in the vehicles are imported.