Latest from Kelly Taylor
Experiential marketing is evolving, says Kaitlan Majerly of Integrated Automotive Experience, a company specializing in helping automakers find new avenues to sell their vehicles.
The program matches students and newly hired recruits with experienced mentors to encourage students to enter the sector.
Retiring Toyota Canada Corporate Secretary grew to appreciate Toyota’s management style, which he describes as bottom-up, rather than top-down.
New vehicle technology is being called a ‘great leveler’ when it comes to the gender gap in automotive.
Recruitment drives starting with children as early as Grade 7 are critical to get people thinking about automotive.
In the wake of a devastating ransomware attack on software provider CDK Global Inc., the Canadian auto industry is bracing for more potential disruptions.
The electric-vehicle changeover is "just not happening as quickly as it looked like it might a couple of years ago," group COO says
While Sam Fiorani, vice-president, global vehicle forecasting at U.S.-based AutoForecast Solutions, predicts a three- to five-per-cent loss in sales during the period, some dealers say they might never know the full scope of the financial hit.
Hyundai Canada dropped a plug-in from the new 2024 Santa Fe as the company focused on electric vehicles to meet the mandate, which kicks in with the 2026 model year. But after some revisions in the federal ZEV manate, it would actually qualify for a rebate.
The year 2023 gave us Project Arrow's debut, billions for battery factories and a record contract between Unifor and the Detroit Three automakers.
