Service And Parts
Overall customer satisfaction with tires dropped 7 points from the previous year — the largest ever annual dip — in the 2025 J.D. Power U.S. Original Equipment Tire Customer Satisfaction Study.
Having service advisers role-play different scenarios helps build their confidence and perfect their approach with customers.
Mobile service and service pickup and delivery are two ways dealerships can gain favor with female customers, said Kate Bierowski on the "I'm a Car Chick" podcast.
A Connecticut dealership was sued by a customer who said the store should have covered warranty repair work instead of pushing that off to a service contract administrator.
While the latest technology is great, there must be a relationship built to create long-term customer loyalty, said service trainer Mike Vogel.
Being a good service manager means supporting your staff, not hiding in an office and pitching in when things get busy, said technician trainer Joshua Taylor.
Dealers continue to believe strongly in their service and parts operations, the latest Cox Automotive Dealer Sentiment Index showed.
One factor is service bay capacity is 'less of a concern,' leading to positive results in the J.D. Power study.
Ford on March 10 announced its dealers and philanthropic arm are investing $4 million in the Auto Tech Scholarship program for 800 students, up from the $2 million a year ago it awarded to 400 students.
Carter Myers Automotive and a foundation have teamed up to provide virtual reality training for aspiring technicians.
