CategoryFinance Insurance

Capital One: More than half of auto customers do ‘soft’ credit pull

Capital One's headquarters facility in McLean, Virginia, on Feb. 5, 2024.
Capital One’s May 2024 poll of nearly 2,000 adults who bought a vehicle in the previous six months revealed 55 percent had engaged in a soft pull, according to results released in October. (ANDREW CABALLERO-REYNOLDS/AFP VIA GETTY IMAGES)
December 18, 2024 03:00 PM