Regulation & Safety

Rivian's quick response to recall shows value of direct-to-consumer model, CEO says

Rivian
CEO RJ Scaringe: "For us, one of the most powerful things was having our direct-to-consumer model, where instead of having to go through third parties, or dealers, or different entities, we literally mobilized our whole service network to say 'let's go move through these vehicles really quickly,' "
October 26, 2022 10:48 AM

Rivian Automotive faced a major challenge when it discovered that nearly all of its electric R1T pickups, R1S SUVs and electric delivery vans must be physically inspected for a possible loose steering fastener.

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