Guest Commentary
The sheer pace of innovation and differentiation that’s needed is at odds with the traditional way that automakers do business. To move fast and get new cars to market at such speed, brands need to revisit their assumptions — and, most importantly, triage their resources properly.
The auto industry, which thrives on long-term planning, faces a new level of uncertainty as it grapples with evolving regulatory and trade policies.
The question is why automotive is being left out of such a signature policy of the Trump administration. The answer is one of great economic integration.
Automakers are no strangers to supply chain challenges. But now, a new hurdle looms: tariffs that threaten to inflate costs without delivering the cleaner, more competitive steel the industry needs.
Adrian Hallmark's knowledge, coupled with the brand's cachet and driver experience, can keep Aston Martin in the black, a columnist says.
DE&I is about expanding the talent pool, ensuring all voices are heard in problem-solving, and creating a culture where people feel they belong, are valued, and want to stay, said Cheryl Thompson of the Center for Automotive Diversity, Inclusion and Advancement.
New brands offer greater choice for customers, and fresh impetus to a stagnating EV market. But for the established hierarchy, they bring fresh challenges.
The courts may have vacated the FTC's proposed CARS Rule, but that doesn't mean compliance oversight for dealerships is gone, writes Adam Crowell of compliance firm KPA.
You could be setting yourself up for an even more difficult year than has been predicted if you ignore potential opportunities, guest columnist Jennifer Rappaport says.
The challenge for U.S. automakers is the resistance to being the first to introduce lidar. If lidar renders a car measurably safer to operate, what does that mean for current and upcoming models lacking lidar?
