CategoryDesign

Jaguar’s polarizing rebrand — marketing and design pros weigh in

Jaguar is using bright colors for its new device mark.
Criticism of the rebrand ranged from comparing the ad to “United Colors of Benetton” to calling it “cheap brand perfume.” (JAGUAR)
Author
ES
By:
E.J. Schultz
November 20, 2024 09:22 PM

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