Asbury spruces up employee locker rooms to help attract, keep service techs

For years, new-vehicle dealerships have focused on enhancing showroom amenities, offering car and truck shoppers coffee bars, cafes, massages, manicures and fitness centers to provide a superior customer experience. But as dealerships make more of their profits from fixed operations and relatively less from vehicle sales, now it's service technicians — not just buyers — who are getting pampered.