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Cars & Concepts

Lotus targets U.S. buyers with Emira's 'user-friendly' features

Lotus Emira web.jpg
Lotus sees the Chevrolet Corvette as a U.S. rival for the Emira, along with European competition such as the Jaguar F-type, Porsche Cayman and BMW Z4.
NG
By:
Nick Gibbs
July 09, 2021 10:18 AM

LONDON -- Lotus has incorporated the wishes of U.S. sports car buyers into its new Emira to boost sales in a key market for the coupe.

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