Best Practices

Concierge service positions store for future

Among its staff, Mark Miller Subaru in Salt Lake City, Utah, maintains a force of concierges for pickup and drop-off services as well as helping customers understand their vehicle’s technology.
April 15, 2019 04:00 AM
Dealer delivers

Mark Miller Subaru in Salt Lake City is preparing for the digital future by employing concierges who meet customers where they are for vehicle delivery or service pickup.

Mark Miller Subaru is betting that by the end of 2021, 20 percent of its sales and service customers won't set foot in the dealership.

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