Cadillac expands Europe presence, takes aim at German premium rivals

Cadillac Lyriq 2 Canva.jpg — The full-electric, all-wheel-drive Cadillac Lyriq is priced at €80,500 in Germany. (CADILLAC)

May 15, 2024 04:00 AM

Cadillac is expanding in Europe, where it has begun direct-to-consumer sales of the full-electric Lyriq in Germany.

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