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Automakers

Ford launches AI-powered dealership training platform

Abby Vietor
Abby Vietor, Global Director of Ford Dealer Training and Productivity. (FORD)
MM
By:
Michael Martinez
May 01, 2024 10:00 AM

DETROIT — Ford Motor Co. is rolling out a new U.S. dealership training platform using artificial intelligence that it hopes will improve retailers' product knowledge and customer relationships.

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