ACEA will focus on improving regulatory conditions, working towards decarbonization and championing free, fair and rule-based international trade, Kallenius said.
Europe’s main auto show in 2025 has been boosted after BYD said it will be an exhibitors, joining Audi, BMW, Mercedes, Porsche, Renault and VW.
The London-based company said Warburton will work closely with its executive team to accelerate growth and expand the company’s global footprint.
Marco Schubert, who has led Porsche's European sales since 2021, will succeed Hildegard Wortmann at Audi, according to media reports.
Marco Schubert, a former head of Audi's China business, brings international experience to his new role, the automaker said. He replaces Hildegard Wortmann, who is leaving Audi.
The show will be an opportunity for BMW to present "its strong, future-oriented product offering," the company said.
Tesla is cutting prices for its Model Y after losing its spot as Germany's top-selling BEV brand to VW.
Renault, Citroen and Fiat are among the European brands launching affordable EVs to counter competition from electric cars imported from China.
The factory will build EVs and plug-in hybrids for the European market and will create thousands of jobs, China's BYD said.
Chinese brands will be heavily represented at this year’s show, at a time when automakers from the global No.1 market are expanding into Europe by targeting key countries and building up retail networks.