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Brian Irwin
Managing director at Accenture, leading its automotive and mobility practice in North America
Managing director at Accenture, leading its automotive and mobility practice in North America

Latest from Brian Irwin

EV era poses balancing act for automakers

Auto companies will need to quickly adjust their supply chains to create an entirely new business that can profitably capitalize on emerging EV interest while continuing to serve the ICE vehicle segment.

Industry still driving toward mobility

When it's possible to transform the industry into a mobility services market, automakers and dealers may want to consider integrating some of these practices into their business models.

Engage next-gen car shoppers with digital tools

The year 2019 may be remembered as one of the most uncertain in terms of U.S. auto sales. After a decade of robust sales, dealers are probably wondering if that era is behind us, and what to do next.

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