Automakers got game

The Atlanta Falcons' new home, Mercedes-Benz Stadium, hosts next year's Super Bowl. (USA Today Sports/USA TODAY Sports)

May 14, 2018 05:00 AM

Some of the world's biggest automotive badges are affixed to marketing vehicles — professional sports stadiums in particular.

Featured Stories

U.S. tariffs on imported vehicles are in effect, with parts duties following soon

U.S. tariffs on imported vehicles are in effect, with parts duties following soon

What vehicle parts are now subjected to tariffs? Powertrain, suspension, safety and more

What vehicle parts are now subjected to tariffs? Powertrain, suspension, safety and more

MSRP and dealers and finance, oh my! Why tariff price impacts may vary

MSRP and dealers and finance, oh my! Why tariff price impacts may vary

Here’s our list of the 2025 Top 150 dealership groups

Here’s our list of the 2025 Top 150 dealership groups

Latest News

Canadian March, Q1 sales surge on tariff fears

Don Romano’s ‘wild ride’ at Hyundai Canada

Mercedes could add model to U.S. factory to avoid tariffs, production boss says

Yukon cuts Elon Musk’s companies from rebates in response to U.S. tariffs

Staying current is easy with newsletters delivered straight to your inbox.

See More in Automakers

Don Romano’s ‘wild ride’ at Hyundai Canada

U.S. senators seek to rein in Trump tariff authority

Europe reacts as Trump’s 25% auto tariffs take effect

What vehicle parts are now subjected to tariffs? Powertrain, suspension, safety and more

Staying current is easy with newsletters delivered straight to your inbox.