Category
Marketing
How dealers can keep their ads safe from FTC's hammer
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Paramount Kia of Hickory in Hickory, N.C., caught the FTC's attention with ads promoting no money down and $99-a-month payments on new cars. Lost in the fine print: The payments ballooned after three months of a 72-month term.
Author
By:
Ryan Beene
March 09, 2014 05:00 AM
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