BUNKIE KNUDSEN
1955: Appointed general manager of GM's Detroit Diesel Engine Division
1956: Appointed general manager of Pontiac
1961: Appointed general manager of Chevrolet
1965: Named to oversee GM's Overseas and Canadian Group, elected to GM's board
1967: Passed over for GM presidency
1968: Quit GM on Feb. 1, became president of Ford Motor Co. on Feb. 6
1969: Fired by Henry Ford II
1971: Became chairman of White Motor Corp.
1980: Retired
1998: Died at age 85
Sure, his father was president of General Motors. But that didn't mean Semon "Bunkie" Knudsen grew up as a spoiled brat.