GENEVA — Audi longs to join Mercedes-Benz and BMW in the luxury big leagues, but its brand isn't strong enough yet to support selling small cars such as the A1 in the United States, says Audi's global sales and marketing boss, Peter Schwarzenbauer.
GENEVA — Audi longs to join Mercedes-Benz and BMW in the luxury big leagues, but its brand isn't strong enough yet to support selling small cars such as the A1 in the United States, says Audi's global sales and marketing boss, Peter Schwarzenbauer.