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In the black — but black-and-blue | ||
The Great Depression took a financial toll on GM. Here is the record on GM's net sales and income during the early years of the Depression as reported on Nov. 29, 1933, by Automotive Daily News, predecessor of Automotive News. | ||
Net sales | Net income | |
1929 | $1,504,404,472 | $248,282,268 |
1930 | $983,375,137 | $151,098,992 |
1931 | $808,840,723 | $96,877,107 |
1932 | $432,311,868 | $164,979 |
The Great Depression caused other automakers to go under, banks to fail and one of every four American workers to lose his or her job. Yet General Motors stayed in the black.