Reasons for failure
Volkswagen's first attempt at North American manufacturing was its plant in Westmoreland, Pa. Here are 4 reasons for its failure.
1. Styling of the main product -- the Rabbit -- became too old.
2. The fuel crisis eased.
3. The home office was too slow to adapt to changing conditions.
4. Costs became too high.
It's hard to picture a brighter success, or a tougher tumble, than Volkswagen experienced with its manufacturing operations in the United States.
