MarketScan

Case Study: Stay informed on market position and pricing strategy

Market Scan

Earlier this year, Ford significantly reduced the MSRP of its 2023 Mustang Mach-E. Our pricing and incentives experts at S&P Global Mobility evaluated the market conditions and data that prompted this decision, its impact, results and what other automakers could have done in response to capitalize. Download the in-depth analysis of the situation and take-aways.

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