First Shift

First Shift: Goodbye to EV perks in California carpool lane

First Shift: Goodbye to EV perks in California carpool lane Ford hires former Lululemon exec | Detroit 3 scrutinize supply chains | Ford CEO compensation falls (Tierra Riddick, Tom Carl)

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California’s carpool lane perk for EVs nears the end of the road

To encourage adoption of new technologies, the decal program incentivized California's high-occupancy vehicle lane.

Ford hires former Lululemon, Twitch exec Mike Aragon to lead integrated services group

Aragon starts March 17 and will lead the team in charge of building and marketing a suite of services and experiences across Ford's three business units: Ford Pro, Ford Blue and Ford Model e.

Detroit 3 scrutinize suppliers; Ford, Hireology team up on tech shortage

Amid tariff threats, the Detroit 3 ask suppliers for treaty compliance receipts. Tesla warns it could face retaliatory tariffs. Plus, Hireology CEO Adam Robinson and Ford’s Doug Danstrom talk about their joint efforts to recruit more service drive technicians.

Detroit 3 scrutinize supply chains harder than ever amid tariff war

General Motors, Stellantis and Ford Motor Co. are using the one-month tariff reprieve to survey their parts makers and push them to decrease the dutiable value of their components.

Ford CEO Jim Farley’s 2024 compensation falls to $24.9 million

Three of Ford's five named executives in an annual SEC filing saw their compensation fall from year-earlier levels after the company missed quality and EV sales targets.

CATL 2024 profit growth slowest in 6 years

A prolonged price war in China has pressured EV makers to lower costs of components, forcing CATL to cut battery prices to defend its market share.

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