Sales
Hyundai and Genesis both set sales records in the first quarter and March on continued demand for crossovers and Hyundai’s robust mix of powertrain offerings.
Subaru extended its month-over-month sales streak in March to 32.
Volkswagen of America kept its sales momentum going in the first quarter of 2025.
The Nissan division sold 253,920 vehicles in the January-March period, up 6.3 percent from a year earlier. Infiniti sales dropped 5.3 percent to 13,165.
Buick posted the biggest sales gain in the quarter ended March 31, up 39 percent, for its best first quarter in nearly 20 years. Cadillac, GMC and Chevrolet also posted double-digit sales gains, with GMC setting a quarterly record.
The automaker said sales of internal combustion engine vehicles fell 4.8 percent in the quarter, while sales of electric vehicles rose 11.5 percent and hybrid sales jumped 33 percent.
Strong hybrid sales pushed Toyota up 0.1% in Q1, while Lexus sales grew 5.8%
The tariffs have cast new uncertainty over an auto market that was on track to expand again this year after hitting 16 million in 2024, the highest level since 2019.
The automaker's sales are plunging amid CEO Elon Musk’s support for far-right groups and tougher competition from European and Chinese rivals.
Mercedes expects Trump's 25 percent tariff on U.S. auto imports would likely impact its margin by 2.5 percentage points. The U.S. makes up 16 percent of its global sales.