Talk From The Top

AUDI'S BRAM SCHOT: Global markets, electrification among top priorities

BRAM SCHOT
November 25, 2019 05:00 AM

Bram Schot was thrust into the role of CEO of Audi on an interim basis when his boss, Rupert Stadler, was jailed during an investigation into Stadler's role in Volkswagen AG's diesel emissions scandal. This happened just as the brand was preparing to launch its first battery-electric vehicle, the Audi e-tron. But the Dutch-born executive stepped up and got the e-tron moving. And he worked to clear a backlog of vehicles whose certification was delayed by the implementation of a new emissions and fuel-consumption testing procedure, WLTP, in Europe.

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