Sales

FORD: Sales fall in Q1 but retail deliveries rise ahead of tariffs

Ford F-150s on a dealer lot.
Sales of Ford F-Series trucks, including the F-150, were up 24% in the first quarter. (DAVID PHILLIPS/AUTOMOTIVE NEWS)
April 01, 2025 03:55 PM

Ford Motor Co.’s U.S. light-vehicle sales fell 1.3 percent in the first quarter, although retail volume rose as customers rushed to purchase vehicles ahead of expected price hikes in connection with the import tariffs being threatened by President Donald Trump.

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