AUTOMOTIVE NEWS WEBINAR MINI-SESSIONS
On-Demand Recording Now Available!
SELL MORE CARS BY USING DATA-DRIVEN STRATEGIES
Dealers can’t efficiently sell more care by using basic sales reporting and fragmented data sources. Instead, they need to implement data-driven strategies to own the local market and outperform competitors. In this webinar, a S&P Global Mobility product expert will explain how the comprehensive data dashboard, Market impact, provides a complete view of crucial local market factors including market share and demand, conquests, defection trends and more. You’ll learn how the Market Impact tool provides a competitive edge while maximizing return on investment and profitability.
Powered by the most accurate and unbiased data in the business, Market Impact empowers the development and implementation of strategies that drive real results. It can quickly identify which competitors are stealing market share, evaluate loyalty and defection trends and identify nameplate and model sales performance, then use these insights to execute media campaigns aligned to real market opportunities.
ATTEND THIS WEBINAR TO :
- Discover the importance of having access to a complete view of multiple local market factors down to the zip code level when evaluating market conditions and creating sales strategies and marketing plans.
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Learn how to leverage unbiased and accurate data, which provides deeper market insights through standardization and allows for quick decisions that can be trusted to drive results.
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Understand how dealers that leverage superior tools and a data-driven sales approach will gain a competitive edge through improved decision making.
Speakers:
Aaron Zawislak
Associate Director, Dealer Industry Performance
S&P Global Mobility
Emma Hancock
Moderator
Automotive News
Presented by:
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