Monetizing apps: Experts warn of backlash

Ford projects the global market for connected functions, such as its BlueCruise driver-assist technology, could top $20 billion by 2030, while the Mercedes me app has been downloaded more than 13 million times already. (FORD MOTOR CO.)

January 01, 2023 11:49 PM

As automakers continue their digitalization efforts, focus is shifting to the development of in-car applications and subscription services in the hopes of creating lucrative additional revenue streams.

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