Future Product

Toyota to leverage 67-year-old Crown nameplate with SUV model, report says

Used Toyota Crown sedans at a dealership in Tokyo on Jan. 28, 2022.
Used Toyota Crown sedans at a dealership in Tokyo on Jan. 28, 2022. Toyota will use the Crown badge on a new SUV planned for Japan, China and North America, Reuters reports. (BLOOMBERG/Bloomberg)
R
By:
Reuters
April 14, 2022 11:47 AM

TOKYO  Toyota Motor Corp. plans to launch a SUV version of the Crown sedan for Japan, China and North America, three people said, revamping a nameplate that has been a showpiece of Japan's market for nearly seven decades.

Staying current is easy with newsletters delivered straight to your inbox.