Ford adds horsepower to Kentucky Derby with expanded sponsorship

Spectators at Churchill Downs racetrack — Ford's sponsorship of the Kentucky Derby now includes adding its name to the First Turn Club at Churchill Downs. (FORD)

March 24, 2025 10:00 AM

Ford Motor Co. has signed on as the exclusive automotive sponsor of the Kentucky Derby through 2029 with a deal that will increase the automaker’s presence at the Churchill Downs racetrack.

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