Allison Parliament, creator of Jeep ‘ducking' movement, dies

Jeep brought the world's largest rubber duck to the 2022 Detroit auto show after "ducking" became a social media phenomenon among fans of the brand. (VINCE BOND JR.)

June 26, 2024 04:00 AM

Allison Parliament merely wanted to compliment a fellow Jeep owner's ride. Her positivity started a worldwide social media phenomenon called "ducking" that turned children's bath toys into coveted dashboard decorations.

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