New corporate logo promotes GM EVs

“There are moments in history when everything changes. Inflection points. We believe such a point is upon us for the mass adoption of electric vehicles.” Deborah Wahl, global chief marketing officer, GM

By:

Hannah Lutz

January 11, 2021 05:00 AM

DETROIT — General Motors is rebranding itself this week to invoke visions of blue skies ahead and promote its commitment to electrification.

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