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Cars & Concepts
Rolls-Royce CEO says hybrid powertrain can't deliver the brand's trademark ‘waftability'
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Since not everyone can make the trip to the brand's headquarters in Goodwood, England, to specify their preferences for a custom-designed exotic car, Rolls-Royce's Private Office brings Goodwood to the client, CEO Chris Brownridge says. Dedicated designers at the bespoke studio in New York's Meatpacking District help transform series production models into statement pieces for the marque's wealthiest customers.
(ROLLS-ROYCE)
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By:
Urvaksh Karkaria
September 30, 2024 07:48 PM
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