Sales

Tesla's flawed defense of direct sales

Maryann Keller has been one of the auto industry's most renowned thinkers for the past four decades. She founded the advisory service Maryann Keller & Associates in 2001 after 28 years as a highly respected Wall Street auto analyst. Her 1989 book, "Rude Awakening: The Rise, Fall and Struggle for Recovery of General Motors", was awarded Columbia University's prestigious Eccles prize.
MK
By:
Maryann Keller
October 24, 2016 05:00 AM

Tesla has sought relief or exemption from franchise laws in various states where the laws prohibit direct sales by automakers. The company's sole argument so far -- until its recently added constitutional challenge in Michigan -- has been that Tesla's unique technology deserves such an exemption.

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