Eiji Toyoda's Rouge trip changed auto history

Eiji Toyoda, on a mission to mend his ailing family company, scrutinized the Ford complex.

September 23, 2013 05:00 AM

It may have been the most valuable plant tour of all time, those three months in early 1950 that Eiji Toyoda spent crawling over every square inch of the Ford Rouge complex in Dearborn, Mich.

Featured Stories

Trump’s auto tariff comments cause confusion as ‘Liberation Day’ approaches

Nissan says it’s here to stay at show-and-tell, plans wave of 10 products by ’27 in ‘critical’ U.S.

Live talk at noon March 31: Top 150 Dealership Groups and automotive retail

Toyota divides retiring Chris Reynolds’ North American role across 4 top managers

Latest News

‘Mindset’ matters for a dealership finance manager

Live updates on tariffs: Trump says he’ll outline trade plan in coming days

Dealership average F&I gross profit per vehicle still up 50% from 2019

Audi accelerates debut of new A3-sized EV

Staying current is easy with newsletters delivered straight to your inbox.

See More in Executives

Nissan’s next CEO Ivan Espinosa opens up on what makes him tick

Meet executives from Linamar, Hyundai, Stellantis, GM and more at the Automotive News Leading Women Conference

From the Newsroom: Nissan’s leadership shake-up

Video: Automotive News' 100 Leading Women roundtable

Staying current is easy with newsletters delivered straight to your inbox.