Audi's online overhaul
With its Web site redesign, Audi can offer
• High-resolution photos when configuring cars
• An app display for smartphones and tablets
• New- and used-vehicle inventory for all U.S. dealerships
Source: Audi of America
Audi has tried to cultivate a tech-savvy image in the United States, becoming one of the first brands to offer Wi-Fi in most vehicles. But until recently, Audi of America's Web site, audiusa.com, did little to shore up that image.
