Retail

How Honda hustled to redo Civic

Critics slammed the 2012 Civic's instrument panel for its shiny surfaces and for having a cluttered layout with many seams between components.
MR
By:
Mark Rechtin
January 07, 2013 05:00 AM
Civic virtues

Why the Civic is vital to Honda

• In 2012, it was the best-selling compact car in the U.S.

• In 2010, Honda sold more Civics in the United States than total vehicles sold by Mazda or the VW brand.

• 58% of previous-generation Civic buyers traded in a non-Honda.

• 57% of previous-generation Civic owners bought another Honda.

Source: Honda,

Automotive News Data Center

LOS ANGELES -- Jay Guzowski was getting more nervous by the day.

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