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Munich Auto Show

GM must distinguish Chevy, Opel in Europe

The Chevrolet display of the 1957 Bel Air convertible in Frankfurt is part of GM's plan to differentiate Chevy from Opel in Europe. (JIM FETS)
DG
By:
Dave Guilford
September 19, 2011 05:00 AM

FRANKFURT -- Set in the middle of the Chevrolet stand here, the 1957 Bel Air convertible might have looked out of place if it weren't for two other classic Chevy models nearby.

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