Retail

Stanley's new CEO visited all 25 stores before cutting

Brad Bickle wanted to see for himself what had to change for the group to survive and thrive.
AW
By:
Amy Wilson
May 31, 2010 05:00 AM
Brad Bickle

Title: CEO, Stanley Automotive Enterprises

Age: 48

Stores: 14 domestic-brand new-car stores and 2 used-car stores, all in Texas

Number of employees: Fewer than 500

2009 average monthly sales: 307 new and 323 used

Deep into the recession, Brad Bickle, the newly appointed CEO of Stanley Automotive Enterprises, realized he would be the architect of some drastic cuts.

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