Marketing

A deep dive into dealership marketing trends and insights into the current state of the automotive industry.
Inside the unorthodox marketing plans for Slate, a Jeff Bezos-backed EV

Mischief and Known team up on a tease campaign unlike any other in the auto industry.

April 25, 2025 02:20 AM
Daily 5 report for April 22: Which automotive stocks have suffered the most, least in a volatile April?

We’ve been keeping up with the carnage with this real-time compilation of auto stocks each day since April 1 and we’ll keep this tool active for the foreseeable future.

Last Updated
April 22, 2025 08:08 PM
AutoNation hires former Nissan executive to become next marketing chief

Jeremy Tucker previously served as CMO of Planet Fitness, a job he took in late 2019, a few months after leaving Nissan, where he had held the title of vice president for marketing communications and media in North America since late 2014.

April 21, 2025 06:53 PM
Porsche Experience Centre to open in Toronto in June

The new centre is designed to demonstrate the engineering and capabilities of Porsche models.

April 21, 2025 03:57 PM
Daily 5 report for April 17: Is Cadillac ready to break through with younger, affluent buyers? It’s been a long time

Cadillac’s longtime struggle to attract younger buyers may finally be bearing fruit. For real this time.

April 17, 2025 07:30 PM
Column: Steering through the tariff maze

What will the tariff on my vehicle be? What will the duty on my part be?

April 13, 2025 05:00 PM
Stellantis pulls Jeep, Ram and Dodge tariff-response ads after built-in-USA scrutiny

Stellantis has pulled its Jeep, Ram and Dodge tariff-response ads after its built-in-the-USA claims received scrutiny.

April 09, 2025 06:52 PM
Ineos Grenadier billboard: We’re not a Land Rover Defender

The first billboard aimed at the SUV's similar rival happens to be located next to a JLR dealership.

April 09, 2025 10:00 AM
Daily 5 report for April 4: Does Mexico know something that Canada doesn’t on tariff talks?

Mexico’s leadership is playing nice with the Trump administration on tariff negotiations. Mexico hasn’t retaliated against President Donald Trump’s tariffs. Our northern neighbor, Canada, hasn’t been so cordial.

April 04, 2025 07:00 PM
Ineos envisions pivotal 2025 with Quartermaster pickup sales launch, increased marketing, new Americas HQ

Ineos Automotive will finally expand its U.S. product lineup with the spring arrival of the Quartermaster pickup. The startup also plans to spend more on marketing.

April 02, 2025 03:41 PM
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