LOS ANGELES — In many ways, the story of Byton sounds like so many fledgling automotive companies backed by Chinese investors. The company has outlined grand plans to reinvent traditional business models. It has pinned its fortunes on an electric powertrain. Its interior experience revolves around a massive screen.
While competitors such as Faraday Future struggle to reach production, Carsten Breitfeld, CEO and co-founder of Byton, said that the plans it outlined following its 2016 founding and splashy debut at CES in January remain firmly on course.
