Survey rankings
| Here are the overall brand rankings. | |
| 2016 rank/Brand | 2015 rank |
| 1. Lexus | 1 |
| 2. Toyota | 2 |
| 3. Subaru | 3 |
| 4. Honda | 6 |
| 5. Porsche | 8 |
| 6. Ford | 5 |
| 7. Mercedes-Benz | 7 |
| 8. Kia | 12 |
| 9. Jeep | 9 |
| 10. Audi | 4 |
| 11. Ram | 11 |
| 12. Mazda | 10 |
| 13. Volvo | 26 |
| 14. Chevrolet | 17 |
| 15. Hyundai | 16 |
| 16. Lincoln | 20 |
| 17. Buick-GMC | 18 |
| 18. Acura | 13 |
| 19. Dodge | 15 |
| 20. Cadillac | 24 |
| 21. Mitsubishi | 21 |
| 22. BMW | 22 |
| 23. Infiniti | 31 |
| 24. Chrysler | 19 |
| 25. Nissan | 25 |
| 26. Land Rover | 14 |
| 27. Fiat | 28 |
| 28. Smart | 29 |
| 29. Jaguar | 27 |
| 30. Volkswagen | 32 |
| 31. Mini | 30 |
| Scion was not included in this year's survey; it was No. 23 in the Winter 2015 survey. | |
| Source: Winter 2016 NADA Dealer Attitude Survey | |
The top and bottom brands in the Winter 2016 NADA Dealer Attitude Survey are predictable. But some of the shifts in the middle are surprising.
