Automakers

Are we approaching 'peak pickup'?

May 09, 2016 05:00 AM
None
Big haul
Growth in average transaction prices for full-size pickups far outpaces the industry overall. Average transaction price with annual increase listed below.
Full-size pickups
2011$33,5112.90%
2012$34,8394.00%
2013$36,1993.90%
2014$38,6226.70%
2015$40,5375.00%
   
All light vehicles
2011$28,3372.50%
2012$28,5860.90%
2013$29,3282.60%
2014$29,9872.20%
2015$30,6062.10%
Source: J.D. Power and Associates

DETROIT -- One look at April's results leaves little doubt about why each of the Detroit 3 is scrambling to build more pickups.

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