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Automakers
Sergio to BMW, Audi: Here comes Alfa
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The Alfa Romeo Mito, right, and Giulietta. Fiat Chrysler management is counting on Alfa's relaunch to move the group out of Europe's fiercely competitive mass-volume market and gain a foothold in the fast-growing American luxury market.
(BLOOMBERG)
Author
By:
Luca Ciferri
June 21, 2015 05:00 AM
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