Path to profits
Key vehicles in Aston Martin CEO Andy Palmer's plan to boost global profit
2015 limited production cars
- New Vulcan $2.3 million supercar
- Vantage GT12 $380,850 coupe
2016-17
Redesign existing model ranges
- Vantage 2-seat coupe and roadster
- DB 4-seat coupe and convertible
- Rapide S couplelike sedan
- Vanquish coupe and convertible
2019-20
- New 5-door DBX crossover
2021
- New Lagonda sedan
Charlotte, an affluent Californian in her late 30s, is the new target buyer for British luxury brand Aston Martin.