None
Households to highways
A sampling of Japanese electronics companies' auto products
• Hitachi: Electric powertrain systems, drive control systems, safety systems, engine management technologies
• Mitsubishi Electric: Alternators and starter motors, engine management, ignition, audio and navigation systems
• Omron: Electronic control units, keyless entry, switches, closure controls, relays, electronic power steering
• Panasonic: Audio and video equipment, cameras, premium audio systems, music streaming service, navigation systems, compressors, batteries, motors, monitors, sensors, switches, head-up displays
• Renesas: Microcontrollers
• Sony: Image sensors
• Sumitomo Electric: Electrical distribution systems, electronics, connection systems
• Toshiba: Microcontrollers, actuators, integrated circuits, batteries, image sensors
Hiroshi AtakaIHS Automotive
"A lot of electronics companies are expecting growth from automotive. Their traditional products have become commodity products."
TOKYO -- After pitching his company's PlayStation Vue cloud-based TV service and top-shelf Alpha 7S digital camera, Sony Corp. CEO Kazuo Hirai made a telling, if abrupt, segue.